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Privacy Policy (Calibrate25)

Effective Date: January 21, 2026
Last Updated: January 21, 2026

Calibrate25 (“Calibrate25,” “we,” “us,” or “our”) values your privacy. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our website, book sessions, purchase services, or otherwise interact with us (collectively, the “Services”).

Our website is hosted on Wix, which provides the online platform that allows us to present our Services and accept bookings and payments.

1) Information We Collect

A. Information you provide

  • Contact details: name, email address, phone number, and (if provided) mailing address

  • Bookings & purchases: appointment details, membership/package selections, purchase history, and messages/notes you submit through forms or scheduling

  • Payments: payment-related details needed to complete a transaction (processed by our payment providers; we do not store full card numbers)

  • Communications: emails, texts, and other messages you send us; customer support requests; feedback

B. Information collected automatically (online)

  • Device & usage data: IP address, browser type, device identifiers, pages viewed, and interactions with our site

  • Cookies & similar technologies: our site may use cookies for security, functionality, analytics, and (if enabled) marketing/advertising

C. Sensitive information (only if you choose to provide it)
If you provide health/fitness-related information (e.g., injuries, contraindications, goals), we use it only to deliver services safely and appropriately.

2) How We Use Your Information

We use information to:

  • Provide and manage bookings, memberships, purchases, and customer support

  • Send service-related communications by email and/or SMS (e.g., confirmations, reminders, changes, receipts, important updates)

  • Send marketing communications by email and/or SMS if you opt in

  • Improve our Services, website performance, and customer experience (including analytics)

  • Protect against fraud, unauthorized activity, and misuse

  • Comply with legal obligations and enforce agreements

3) How We Share Information

We do not sell your personal information.

We may share information with:

  • Wix and other service providers that help us operate our business (website hosting, scheduling/bookings, email/SMS delivery tools, analytics, customer management). They are permitted to use personal information only to provide services to us.

  • Payment processors and payment networks to complete transactions (e.g., card networks and other payment method providers)

  • Legal/safety recipients if required by law or to protect rights, safety, and security

  • Business transfers (e.g., merger, acquisition, or sale of assets), where information may be transferred as part of the transaction

4) Email & SMS (Text) Communications

Service messages: If you book or purchase with us, we may contact you via email and/or SMS for non-marketing purposes such as confirmations, reminders, rescheduling, receipts, and important service updates.

Marketing messages (optional): If you opt in, we may send promotions via email and/or SMS.

Opting out

  • Email marketing: click the unsubscribe link in the email

  • SMS marketing: reply STOP (or follow instructions in the message)

Message and data rates may apply. Opting out of marketing will not stop essential service-related messages (like appointment confirmations).

5) Cookies, Analytics, and Tracking

Cookies are small files stored on your device that help websites function and collect analytics. You can manage cookies through your browser settings. Disabling cookies may impact site functionality.

6) Data Retention

We keep personal information only as long as needed to provide the Services, maintain business records, meet legal obligations, resolve disputes, and enforce agreements.

7) Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect your information. No method of transmission or storage is 100% secure.

8) Your Privacy Rights

Depending on where you live, you may have the right to request access to, correction of, or deletion of your personal information. To make a request, contact us at info@calibrate25.com. We may verify your request before responding.

9) Children’s Privacy

Our Services are not intended for children under 13, and we do not knowingly collect personal information from children.

10) Changes to This Policy

We may update this Privacy Policy from time to time. We will post the updated version on our website and update the “Last Updated” date.

11) Contact Us

Calibrate25
Email: info@calibrate25.com
Address: 729 E Pass Road, Suite J, Gulfport, MS 39507
Phone: (228) 256-7059

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